Market research. Prove your assumptions, please.

Elementary market research and analysis is so important and relevant in every aspect of any opportunity - big, small, idea, start-up or even mature businesses going through a rebirth - a typical basic market and industry analysis and re-evaluating one's strategy and vision towards the market analysis results can enable pivoting for radical growth and scalability overnight. Don't neglect or take your market assumptions for granted.

Monitor and report on your target market every 6 months.

Build yourself a sustainable business of the future.