Your digital brand VS digital business market strategy.

We are moving away from product-to-market strategies to brand-to-market strategies.

No longer is your product or services unique and it's never going to be. Make peace with this fact of business.

I've noted in one of my recent posts that right now, at this very moment, somewhere, closer than you think, someone is duplicating your idea, your product, your service that is better, cheaper, faster and more valuable than yours.

Build yourself a sustainable business for the future.